Melbourne Victory has established a highly respected, award-winning community engagement program, generating significant and broad social outcomes for the community. We have created sustainable community programs that focus on increasing participation in football, engaging and uniting Victorians from all backgrounds. Our programs come together under the banner of Our Game, Our Community.

Melbourne Victory is proudly Victorian and a best practice leader, delivering award-winning, high impact community programs throughout the whole state. Our programs are delivered into schools, clubs, culturally diverse communities, and regional communities across Victoria. With the support of our partnerships with key stakeholders our programs engage with over 20,000 junior players, 46 clubs, and over 100 schools yearly.

Melbourne Victory delivers holiday clinics around Victoria, including Masterclass, the Club’s ultimate junior program. Masterclass gives exclusive access to the Club’s coaching staff, players, and official training base next to AAMI Park. The three-day clinic is delivered every school holidays and is the complete football experience for 6-14 year olds.

Our commitment to local clubs is through the Club Victory program, a program that engages junior clubs throughout metropolitan Melbourne and regional Victoria. The program reaches tens of thousands of aspiring footballers, providing unique and exclusive opportunities for these players.

We have built sustainable partnerships with a number of organisations including, WorkSafe Victoria, Blue Light Victoria, School Sport Victoria, and SEDA, who support delivery of our highly successful programs for junior participants, female specific programs, and tailored multicultural and social inclusion programs.